♦ Deep Dive on Back-to-School Advertising ♦

How Brands Are Using Data to Reach Online Shoppers 

Back-to-School shopping is the second–biggest retail event in the US


Retail advertisers are not the only ones spending big on reaching Back-to-School shoppers. Financial services, F&B, telecommunications brands are also advertising relevant products to Back-to-School users online. 

Back to School advertising sectors


Your data strategy: 
Use a combination of Sociodemographic, Intent, Interest and Seasonal audience data segments to reach Back-to-School shoppers with precision.

To learn more,

download our Back-to-School White Paper.


Download the White Paper