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Eyeota Makes Strategic Executive Moves, Bolsters Leadership in APAC

by Bennie Sham on

Eyeota has added ad tech pioneer Andrew Tu as Managing Director, Asia-Pacific, succeeding Eyeota Co-founder Trent Lloyd who moves into a global role as the new EVP Global Publisher Strategy and Products.

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Topics: Press Releases, APAC, New Hires and Offices

Data in Demand… 5 Questions with Trent Lloyd, Co-founder/EVP Global Publisher Strategy & Products (GroupM Supply Summit 2017)

by Bennie Sham on

As a sponsor of the recent GroupM Supply Summit held in Singapore, Trent Lloyd, Co-founder/EVP Global Publisher Strategy & Products, took to the stage to discuss audience monetization strategies, publisher challenges, and market trends. We sat down with Trent to discuss what the industry can do to address publishers’ concerns in programmatic.

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Topics: Publisher, Audience Data, APAC, Events

People Powering Eyeota: (Former) Intern Edition: Lourdes

by Bennie Sham on

Based in Singapore, Lourdes is part of the Activation, Insights and Analytics (AIA) team. She is always up for learning new things and down for helping businesses make data-driven decisions. From an Eyeota intern to our Business Analytics Executive, Lourdes helps to power our AIA team and our partners with her analytical insights.

 

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Topics: APAC, Southeast Asia (SEA), New Hires and Offices

People Powering Eyeota: (Former) Intern Edition, Part IV: Nelson

by Bennie Sham on

As the latest addition to the AIA team, Nelson can often be found elbow-deep in an insights piece or in front of the fried chicken station at company socials. As our Business Analytics Executive, he is a huge asset to both the company and the team.

 

 

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Topics: APAC, Southeast Asia (SEA), New Hires and Offices

People Powering Eyeota: (Former) Intern Edition, Part III: Yi An

by Bennie Sham on

Yet another intern-turned-full-timer, Yi An takes care of the data flow process from global data suppliers to demand platforms, making sure everything runs smoothly. Based in Singapore, Yi An is our Junior Data Operations Manager.

 

 

 

 

 

 

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Topics: APAC, Southeast Asia (SEA), New Hires and Offices

Roy Morgan Research Releases New Helix Personas Indonesia through Eyeota Data Marketplace

by Bennie Sham on

In an increasingly fragmented, data-driven media landscape, Eyeota, the global leader in audience data, and Roy Morgan Research, a recognized leader in market research and data innovation have partnered to make Helix Personas Indonesia available in the digital, programmatic trading marketplace.

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Topics: Press Releases, Audience Data, APAC, Partnership

People Powering Eyeota: (Former) Intern Edition, Part II: Feryna

by Bennie Sham on

Say hello to Feryna, our Junior Graphic Designer. Starting as a fresh-faced intern, she is now our creative machine, churning out great designs at full-speed. Always exuberant, she is based in our Singapore office and supports the design needs of global teams.

 

 

 

 

 

 

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Topics: APAC, Southeast Asia (SEA), New Hires and Offices

People Powering Eyeota: (Former) Intern Edition, Part I: Verriona

by Bennie Sham on

Behind every great company is a great team. Eyeota is powered by a group of exceptional and talented individuals from all around the world, and being a part of Eyeota means empowering people with potential.

Although they work behind the scenes, our interns are essential to making our teams run effectively. Now these interns are full-time employees at Eyeota. In our upcoming People series, we’ll highlight our youngest employees to see what life as an Eyeotian intern was like and how future interns can leave an impact.

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Topics: APAC, Southeast Asia (SEA), New Hires and Offices

Introducing Ailish, Audience Specialist, EMEA

by Bennie Sham on

Ailish Duddy is an Audience Specialist with a focus on the EMEA region. She provides bespoke audience proposals to campaigns. Hailing from Scotland, Ailish is based in our London office. Have a segment inquiry? Contact Ailish at the Eyeota Data Desk.

 

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Topics: Audience Data, APAC, EMEA, Americas

Treasure Data and Eyeota Partner to Strengthen Data Offerings and Amplify Audience Targeting

by Bennie Sham on

Eyeota, the global leader in audience data, and Treasure Data, the leading customer data platform to make all data connected, current and easily accessible, have partnered to bring Eyeota’s extensive audience data segments to more clients around the globe.

 

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Topics: APAC, Partnership, Platforms

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