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Data in Demand… 5 Questions with Andrea Querijero, Publisher Acquisition Manager (RampUp 2017 Edition)

by Bennie Sham on

We’ve closed out another successful year at RampUp, the premier conference for leaders in martech. Topics discussed ran the gamut from global data trends, to ad fraud, to mobile, to consumer targeting and engagement. We chatted with our resident tradeshow jetsetter and Publisher Acquisition Manager, Andrea Querijero, about this year’s show. 

 

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Topics: Publisher, Events, Americas

Data in Demand... 5 Questions with Skimlinks, Exclusive APAC Data Partner

by Bennie Sham on

Recently, our APAC team took the executives from Skimlinksthe leading content monetization platform, on the road to meet with key agencies and partners in the region to learn more about our APAC data partnership.

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Topics: Publisher, APAC, Events

Data in Demand... 5 Questions with Tomoyuki Ikeda (Digiday Publishing Summit Japan)

by Bennie Sham on

We’ve had the pleasure to attend yet another great Digiday Publishing Summit last month, held in Japan. Our Head of Business Development for the Japan region, Tommy Ikeda, shared his take on the event and key takeaways.

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Topics: Publisher, APAC, Events

Data in Demand... 5 Questions with Trent Lloyd (Xaxis Supply Summit APAC Edition)

by Bennie Sham on

Trent Lloyd, Co-Founder and Managing Director, APAC, shares his insights from the Xaxis Leadership Series: Supply Southeast Asia.

 

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Topics: Publisher, APAC, Events

Data in Demand... 5 Questions with Christine Lee (IAB Ad Ops Summit)

by Eunice Patajo on

Christine Lee, Eyeota's New York-based Account Manager for Publishers, shares her experience at the recent IAB Ad Ops Summit held in New York.

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Topics: Events, Americas

Data in Demand... Publishers in Vietnam Start Monetizing Their Data

by Dominic Seah on

Eyeota, the global leader for audience data, recently co-hosted a Publisher oriented seminar that occurred in Ho Chi Minh City, Vietnam, with our partners AKA Digital and RadiumOne.

Priya Khatri, Senior Manager, Strategic Accounts shares with us her personal experience of the event and her thoughts on the future of programmatic in Vietnam.

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Topics: APAC, Events

Fireside Chat on audience Data - ATS Tokyo

by Dominic Seah on

Kevin Tan, CEO, appeared on stage for a Fireside Chat with Ciaran O’Kane of Exchange Wire at ATS Tokyo on 22nd October 2015. Kevin and Ciaran discussed the applications of audience data and how it can help advertiser and publishers. Read on for a transcript of the conversation.

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Topics: Audience Data, APAC, Events

5 Key Lessons From IAB’s Training Series #4 How Innovation and Creative Video Content Combines to Offer the Ultimate Brand Impact

by Dominic Seah on

It was a full house at the IAB Training Series at Google Singapore offices last Thursday. The presentations, followed by interactive round table discussions, allowed industry leaders to get up close and personal to talk about the digital advertising industry’s most pressing issues.

There was no lack of talent in the room, and a huge array of ideas, thoughts and opinions shared over five hours. We have plucked out the most memorable key points from the engaging seminar:

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Topics: Audience Data, Events, Southeast Asia (SEA)

Eyeota at ATS Singapore 2015

by Dominic Seah on

We had a blast at ATS Singapore on Monday, meeting the brightest minds in the ad tech business to chat about the latest trends and updates.

The morning started with the Women in Adtech breakfast panel hosted by ExchangeWire. The panel was moderated by Wendy Hogan, as panelists spoke about their experiences as a woman in adtech.

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Topics: Programmatic, Thought Leadership, Events, Southeast Asia (SEA)

ATS SG Spotlights Need for Open Data Systems, Not for Walled Gardens

by Dominic Seah on

 

Kevin Tan, CEO at Eyeota, at ATS Singapore.

Delegates at this year’s ATS Singapore express concerns over the growing presence of walled gardens and their impact on audience data, pointing to the need for open data systems to drive the development of programmatic in the region.

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Topics: Audience Data, Programmatic, Events, Southeast Asia (SEA)

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